Fashion
Few figures have left as indelible a mark on fashion and culture as Princess Diana. Decades after her passing, her style remains a source of fascination—and now, fans and collectors have an unprecedented chance to own a piece of her legacy.
On June 26, Julien’s Auctions will host Princess Diana’s Style & A Royal Collection, the largest auction of her wardrobe ever assembled, featuring over 300 extraordinary items, from dazzling evening gowns to her most beloved handbags.
Princess Diana’s journey from a shy teenager to a global style icon was reflected in her sartorial choices. From demure, romantic silhouettes in the early years to bold, confident ensembles as she grew into her role, her wardrobe told a story of transformation. This auction showcases her most memorable looks, many of which have never been offered to the public before.
Caring Dress
Among the standout pieces is the “Caring Dress”—a floral silk day dress by Belville Sassoon, which Princess Diana famously wore during hospital visits. With an estimated value of $100,000–$200,000, this piece embodies her warmth and approachability. Equally breathtaking is a custom cream Catherine Walker gown, designed for her 1986 royal tour of Saudi Arabia. Featuring a high neckline and dramatic sleeves, it was a masterclass in diplomacy through fashion (estimate: $200,000–$300,000).
Dynasty-Di
For those who adored Diana’s more daring moments, a Bruce Oldfield two-piece set, worn to Royal Ascot in 1987, captures her bold evolution (estimate: $100,000–$200,000). Dubbed “Dynasty-Di” by the press, this look cemented her status as a fashion risk-taker.
No Diana collection would be complete without her legendary accessories. The auction includes her John Boyd hat (estimate: $20,000–$40,000) and the coveted Lady Dior bag (estimate: $20,000–$30,000), the very piece that inspired the iconic design. Each item carries not just monetary value but a piece of history.
True to Diana’s legacy, a portion of the proceeds will benefit Muscular Dystrophy UK, a cause close to her heart. “Princess Diana’s legacy lives on not only through her humanitarian work but also in the timeless elegance of her style,” says Martin Nolan, cofounder of Julien’s Auctions. “This is a rare opportunity to own a piece of royal history.”
The live auction will take place at The Peninsula Beverly Hills, complete with Champagne and afternoon tea—a fittingly elegant affair. Online bidding is now open for those who wish to participate remotely on www.juliensauctions.com.
Whether you’re a collector, a fashion enthusiast, or simply an admirer of the People’s Princess, this auction offers a once-in-a-lifetime chance to celebrate Diana’s enduring influence. Her style was more than just clothing—it was a reflection of her compassion, courage, and charisma. And now, it’s a legacy you can hold in your hands.
Images & Feature Image: Supplied
